Fruitshroots values the trust that you place in us by providing us your personal information. We will always use your personal information in a way that is fair and worthy of that trust. We will take all reasonable steps to protect your information from misuse and keep it secure and protected by providing you clear information about how we use your personal information. The primary reason for collection of any kind of information is to support our business. We always ensure to limit the information we collect to the information needed to support our purpose. Our basic aim and goal to collect any kind of information is to,

• Supplement our records
• Improve the personalization of our service to you
• Detect fraud.
• Enhance your shopping experience
• Deliver the products and services

We collect information through various channels. We collect information from you in a variety of ways when you interact with us through our stores or website and mobile application and mobile application or any other relevant medium. Any Information collected abides by the subject to the terms of this Privacy Policy and applicable data laws and regulations.

What Type of Information do we collect?

• Information you give us directly

We collect the information you provide us, directly by creating an account on our website and mobile application(s) and providing us your personal information. Such as, • Name, • Number • Address etc.

• Information collected through our website and mobile application(s)

We or any third-party service providers acting on our behalf use cookies and other tools such as web analytic tools to automatically collect information about you when you use our sites, subject to the terms of this Privacy Policy. The types of information collected automatically may include: • Brower Information • IP information • Hyperlinks you have clicked etc.

• Information collected through other resources.

We may receive personal information or any kind of other information about you from other legitimate sources, third parties, commercially available resources and databases.

How Do We Use Your Personal Information?

We use your personal information to provide you products and services, such as to fulfill your requests for products or to help us personalize our offerings to you. We also use your personal information to support our business functions, such as fraud prevention, marketing, and legal functions. Some examples include:

• To fulfill your requests for products and services and communicate with you about those requests.
• To register and service your account.
• To administer contests, promotions, and surveys.
• To provide customer service and alert you about the product information, including recalls.
• To help us personalize our website and mobile application and advertising.
• To help us improve your experience in our stores and through our website and mobile application.
• To send you information about our products, services, and promotions.
• To respond to reviews, comments, or other feedback you provide us.
• To protect the security and integrity of our website and mobile application.
• Carry out administration, marketing, planning, fraud and loss prevention activities, procurement, product and service development and quality control.

We will use your personal information where it is relevantly required to aid or assist our business.

Who do we share your personal information with?

We will always protect your personal information. Nonetheless, we may also share your personal information with companies, organizations or individuals outside of the fruitshroots, if only we believe that disclosure of the information is necessary for legal reasons.